Saturday, July 18, 2015
Making Money Writing Short Articles for Webmasters and Online Business Owners
Only problem is, nobody knows where Charlie's Bicycle Repair shop is, and he's a little strapped for cash, and can't buy a lot of advertising to let people know about his new business!
In the old days, one of the first things a new business owner, like Charlie, would do, is buy a listing in the yellow pages. If anybody wanted to find a business in their area, that was the "go to" resource.
These days, however, people grab their laptop, tablet, or smart phone and type in "bicycle repair shop".
So, to be successful, Charlie needs to get a website for his new business.
Not that big of a problem, and, surprisingly, not too expensive, either.
But, now there's another problem.
How does Charlie get people to find out about HIS website?
After all, there's thousands of bicycle repair shops out there, and more of them are getting THEIR websites up every day.
Charlie will probably ask his webmaster what to do, and the webmaster will talk primarily about two things:
1. SEO (Search Engine Optimization), and
The webmaster can probably take care of the SEO, that is, making sure that everything that can be done technically to the website itself to make it rate well with search engines, is done. However, not every webmaster can come up with content.
So, what's content, and how can you, the writer, make money writing this "content" stuff?
Well, so far, this post has a lot of "content". We've talked about a new business, a bicycle shop, webmasters, SEO, etc.
There's a lot of information on this page, and, it's unique. It's unique because I just wrote it. I didn't copy it from somewhere else. It's all new stuff that nobody else has.
Oh, the words have all be used, and some of the phrases are common to the English language, but, nobody in the history of the universe has put them all together in exactly this patters....I think!
Anyway, that's what search engines (the things that present a business web page to the searcher), and, the human searcher, are looking for. They both want original, easy-to-read info that answers a question or solves a problem.
That's where the content writer comes in.
Charlie is busy doing what he is good at, which is repairing bicycles, and, he doesn't write too well anyway. The webmaster is busy building webs and doing SEO magic with them while trying to build his or her business.
They need readable, relevant content for three purposes:
1. To help with that search engine optimization stuff. Search engines like to find information on the website itself...information that contains keywords related to the subject matter. That's "content".
2. To help the people visiting the website learn what Charlie's business, and Charlie, is all about. Good descriptive narrative is...well...content.
3. To help raise the value of Charlie, and Charlie's website, in the eyes of the human looking for a bicycle repair shop, and the search engine trying to find the best website to present to the searcher when he or she types in "bicycle repair shop".
This last process is known as "article marketing", by the way.
Business owners like Charlie, and Charlie's webmaster, need a good content writer to provide them with the content for the website itself, AND short, well-written, relevant articles, usually about 300 to 500 words, which can be either added to the business website, or, placed on other sites with a link to Charlie's website.
If you are a fairly decent writer, it's going to be pretty easy to become a good content writer. The trick is, like so many other businesses, getting customers, and streamlining your writing process so that you can actually get into business fast, and start making money writing short articles and other website content.
That is another discussion entirely. In fact, it can be the subject of an entire book.
Fortunately, it is...the subject of a book, that is.
A freelance writer named Yuwanda Black, has been making money as a content writer for many years. Ever the businesswoman, Yuwanda Black has put together a downloadable ebook, How To Make Money Writing Easy, 350-500 Word Web Articles.
In it, she explains the entire process of becoming a content writer, better yet, a "successful" content writer. She not only tells you how to get your customers, but, how to satisfy them as well.
Remember that SEO stuff back up the page?
Well, when you write website content, or content for "article marketing", you need to know a little something about stuff like "keyword density", as well as other ways of making your words help boost the value of a website in the eyes of both the human, and the non-human, searcher.
If you would like to learn more about becoming a content writer, I suggest you take a look at Yuwanda Black's web page. Even if you don't buy her book, you will get a lot of information and ideas simply from reading the information on her web page.
If you DO happen to buy her ebook, just keep in mind that there is a 100% money back guarantee, and several bonuses which come with all the information she provides.